Flagship store design is an exciting and adventurous opportunity for all parties involved in making the project a successful reality. The concept for the Optus Sydney flagship store did not disappoint, outlining a space designed to provide a complete immersive and technologically advanced experience for engaging and enthralling customers.
The first of its kind in Australia, the Sydney Optus Flagship Store was designed by Unita and Colletivus as part of a national roll-out and partnership with Optus. The finished store does expertly delivers a fully immersive touch, feel, try experience with the help of over 120 million pixels, 1 million LEDs, 4x4m 8K TV screens that extend into the virtual reality world.
The digital-heavy space is complimented perfectly by interweaving a homely feel throughout the space. Comfortable breakout areas provided relaxed spaces to browse and compare products. The incorporation of featured timber flooring sections and stairs, for which Havwoods Quantum was selected, deliver warmth and a connection to nature in a technology-rich environment.
The Havwoods Melbourne Showroom is getting Make Over!
Join us for the Grand Opening on May 24, 2018